Dumb Starbucks, a privately owned parody of “Starbucks”, must be really brave and ready for the consequences of messing with Starbucks—or maybe Starbucks are playing some sort of publicity stunt. Anyhow, a coffee shop in Los Angeles, California has mimicked the look and the way good Ol’ Starbucks operates.
Are flying drones the future of parcel delivery, or just a marketing gimmick?
How television will be revolutionized by social media.
Iphone pulls off yet another strategic move by putting out two phones at once. A move that Blackberry had efficiently pulled off this year with its new z10 and q10.
Marketing strategies are always influenced by other strategies. No harm in that right? But what happens when the exact same strategy is used? Is it considered plagiarism? Is it morally right? Is it okay to be a copycat?